Archive

Dive into a collection of past posts and rediscover timeless content.

Google

Retail Media & Advertising

Global

News

Google Ads Margin Squeeze Hits

Channable benchmark shows higher European click costs and weaker Shopping and Performance Max returns.

Social Commerce & Creator Economy

TikTok Shop

Amazon

Europe

Insights

Beauty’s Two Commerce Shelves

Amazon still converts beauty demand while TikTok Shop starts creating it upstream.

AI & Agentic Commerce

Insights

Global

Apps Outran Users Again

AI made software easier to ship; distribution and demand did not magically follow.

Marketplaces & Platform Power

Amazon

Europe

Insights

Amazon's Europe Lead Is Tiny

A 2025 GMV ranking shows grocers nearly matching marketplace scale across Europe and UK

Google

Retail Media & Advertising

Global

News

YouTube Becomes A Checkout Door

Shopee pilot connects video, creators, ads, and marketplace checkout in Southeast Asia.

Americas

Walmart

Consumer & Category Trends

News

Walmart Cuts The Basket

Visible summer grocery cuts turn price memory into a traffic weapon.

Europe

Commerce Economics & Market Structure

News

Other Companies

Ocado’s Founder Handover Test

Steiner stays close while retailers question robotic grocery fulfilment economics.

Regulation, Policy & Risk

Europe

Shopify

News

Shopify Adds EU Customs Toll

Low-value EU imports now push a small customs fee into cross-border checkout.

Retail Media & Advertising

OpenAI

Global

News

ChatGPT Becomes The Ad Desk

OpenAI is testing ad creation inside the same interface where shoppers ask questions.

eBay

Regulation, Policy & Risk

Europe

News

eBay Meets The DSA

Germany's DSA coordinator says eBay must fix user-rights plumbing across reports, enforcement notices, and trader information.

AI & Agentic Commerce

Insights

Global

Beauty Leaves The Aisle

McKinsey shows beauty growth shifting toward ecommerce, creators, and AI recommendation layers.

Americas

Social Commerce & Creator Economy

TikTok Shop

Amazon

Insights

TikTok Shop Finds Demand Before Amazon

A $28.6B forecast shows social commerce moving from impulse to fast retail habit

Archive

Google Ads Margin Squeeze Hits

Beauty’s Two Commerce Shelves

Apps Outran Users Again

Amazon's Europe Lead Is Tiny

YouTube Becomes A Checkout Door

Walmart Cuts The Basket

Ocado’s Founder Handover Test

Shopify Adds EU Customs Toll

ChatGPT Becomes The Ad Desk

eBay Meets The DSA

Beauty Leaves The Aisle

TikTok Shop Finds Demand Before Amazon

Your smart, no-nonsense guide to the maze of e-commerce

Join 1,000+ other readers and get the week’s best ecommerce & marketplace insights.
Always data-driven, always stunning in under five minutes.

MarketMaze

Archive

Google Ads Margin Squeeze Hits

Beauty’s Two Commerce Shelves

Apps Outran Users Again

Amazon's Europe Lead Is Tiny

YouTube Becomes A Checkout Door

Walmart Cuts The Basket

Ocado’s Founder Handover Test

Shopify Adds EU Customs Toll

ChatGPT Becomes The Ad Desk

eBay Meets The DSA

Beauty Leaves The Aisle

TikTok Shop Finds Demand Before Amazon

Your smart, no-nonsense guide to the maze of e-commerce

Join 1,000+ other readers and get the week’s best ecommerce & marketplace insights.Always data-driven, always stunning in under five minutes.

MarketMaze

Join 1,000+ other readers and get the week’s best ecommerce & marketplace insights.
Always data-driven, always stunning in under five minutes.