Amazon

Amazon ecommerce news and analysis on marketplace policy, Seller Central, FBA, Prime, advertising, logistics, AI shopping and competitive strategy.

Oct 13, 2026

TikTok Wins Where Amazon Looks Small

Amazon leads average revenue, yet TikTok wins nearly a third of SmartScout's matched shops.

Oct 9, 2026

Amazon gives sellers two ways to fly stock from China to the US

Sellers can spread stock across five US regions in 7–10 days, or choose a cheaper 11–15-day route to Los Angeles.

Oct 6, 2026

Amazon’s Logistics Model Moves The Margin

WePay can cut inbound cost sharply, but FBA buys a much broader service.

Oct 6, 2026

Shoppers Have More Discovery Doors

Amazon still leads as retailer sites and AI gain ground in U.S. holiday shopping intent.

Oct 5, 2026

Amazon Same-Day Delivery Lifts Order Frequency

Selected U.S. markets ordered more often, while basket economics remain the next test.

Oct 1, 2026

Amazon tests an afternoon USPS handoff

A small same-day pilot may extend later-order delivery through local postal routes.

Sep 30, 2026

Amazon puts sponsored prompts inside shopping chats

Branded Conversations brings paid product guidance into AI shopping, with limits on what brands can control.

Sep 29, 2026

Amazon Opens Seller Central to Rival Channels

The phased U.S. rollout brings listings and orders from eBay, Shopify, TikTok and Walmart into Amazon's merchant console.

Sep 28, 2026

Amazon Opens DSP Console in Five More Markets

Self-service campaign creation reaches Belgium, Poland, Singapore, Egypt and South Africa, with prior access in four markets still unclear.

Sep 25, 2026

Amazon Brings Prime Delivery to Merchants’ Own Websites

U.S. merchants keep checkout and returns while Amazon handles eligible Prime shipments; a separate six-month fee offer targets FBA sellers.

Sep 24, 2026

Amazon India connects creators with brand campaign budgets

A phased rollout links affiliate recommendations to campaigns, while Amazon retains visibility into the purchase.

Sep 24, 2026

TikTok's Sellers Find Amazon

Seller overlap shows discovery scales outward while Amazon's search advantage remains stubbornly local.

Sep 24, 2026

Amazon Opens Seller Operations to Claude and Quick

A U.S. beta brings marketplace data and approved actions into outside assistants, while Amazon retains the access rules.

Sep 22, 2026

Amazon blocks Meta’s Muse from shopping on its site

Shopper approval and retailer permission collide at the checkout.

Sep 19, 2026

Prime Day Lost Urgency

IG PPC data suggests Amazon's longer sale produced a weaker daily lift.

Sep 17, 2026

Amazon Raises the Fulfillment Wage Floor

A $1.5 billion pay increase arrives before peak season, backed by grocery discounts now and a banking benefit later.

Sep 15, 2026

Amazon's Replenishment Boom

Everyday household categories are becoming Amazon's fastest forecast growth pocket.

Sep 15, 2026

Amazon Grounds A Carrier Partner

The 21 Air pause shows how outsourced cargo capacity can separate operating control from platform responsibility without removing network risk.

Sep 14, 2026

Amazon Fresh Finds Produce Growth

SmartScout data shows Amazon's fastest fresh growth in herbs, vegetables, eggs and dairy.

Sep 14, 2026

Czech Marketplaces Defy Gravity

Temu surges, Allegro compounds, and Amazon shows local execution still matters.

Sep 11, 2026

India Lip Care Splits Channels

Dot & Key wins quick commerce, while Laneige leads Amazon's broader beauty shelf.

Sep 11, 2026

Amazon makes the savings anchor prove itself

Germany's new RRP validation ties visible savings to Featured Offer history, external retail evidence and a 90-day review.

Sep 11, 2026

Poland’s Marketplace Split

Allegro built order scale while Amazon Prime Days lifted basket intensity.

Sep 9, 2026

Amazon Ads Opens the Retailer Black Box

New U.S. breakouts show where DSP campaigns generate sales beyond Amazon's own store.

Sep 7, 2026

TikTok's Growth Gap Needs Better Evidence

Amazon brands with successful TikTok Shops grow faster, but selection complicates the business case.

Amazon

TikTok Wins Where Amazon Looks Small

Amazon gives sellers two ways to fly stock from China to the US

Amazon’s Logistics Model Moves The Margin

Shoppers Have More Discovery Doors

Amazon Same-Day Delivery Lifts Order Frequency

Amazon tests an afternoon USPS handoff

Amazon puts sponsored prompts inside shopping chats

Amazon Opens Seller Central to Rival Channels

Amazon Opens DSP Console in Five More Markets

Amazon Brings Prime Delivery to Merchants’ Own Websites

Amazon India connects creators with brand campaign budgets

TikTok's Sellers Find Amazon

Amazon Opens Seller Operations to Claude and Quick

Amazon blocks Meta’s Muse from shopping on its site

Prime Day Lost Urgency

Amazon Raises the Fulfillment Wage Floor

Amazon's Replenishment Boom

Amazon Grounds A Carrier Partner

Amazon Fresh Finds Produce Growth

Czech Marketplaces Defy Gravity

India Lip Care Splits Channels

Amazon makes the savings anchor prove itself

Poland’s Marketplace Split

Amazon Ads Opens the Retailer Black Box

TikTok's Growth Gap Needs Better Evidence

Your smart, no-nonsense guide to the maze of e-commerce

Join 1,000+ other readers and get ecommerce & marketplace insights, Monday–Friday.
Always data-driven, always stunning in under five minutes.

MarketMaze

Amazon

TikTok Wins Where Amazon Looks Small

Amazon gives sellers two ways to fly stock from China to the US

Amazon’s Logistics Model Moves The Margin

Shoppers Have More Discovery Doors

Amazon Same-Day Delivery Lifts Order Frequency

Amazon tests an afternoon USPS handoff

Amazon puts sponsored prompts inside shopping chats

Amazon Opens Seller Central to Rival Channels

Amazon Opens DSP Console in Five More Markets

Amazon Brings Prime Delivery to Merchants’ Own Websites

Amazon India connects creators with brand campaign budgets

TikTok's Sellers Find Amazon

Amazon Opens Seller Operations to Claude and Quick

Amazon blocks Meta’s Muse from shopping on its site

Prime Day Lost Urgency

Amazon Raises the Fulfillment Wage Floor

Amazon's Replenishment Boom

Amazon Grounds A Carrier Partner

Amazon Fresh Finds Produce Growth

Czech Marketplaces Defy Gravity

India Lip Care Splits Channels

Amazon makes the savings anchor prove itself

Poland’s Marketplace Split

Amazon Ads Opens the Retailer Black Box

TikTok's Growth Gap Needs Better Evidence

Your smart, no-nonsense guide to the maze of e-commerce

Join 1,000+ other readers and get ecommerce & marketplace insights, Monday–Friday.Always data-driven, always stunning in under five minutes.

MarketMaze

Join 1,000+ other readers and get ecommerce & marketplace insights, Monday–Friday.
Always data-driven, always stunning in under five minutes.