🛍️ Second-Hand Market Growth
France: 17.8% share in 2023, up from 11.3% in 2019
UK, Italy, Spain: Significant increase in second-hand market
Recommerce is a dynamic trend in Europe’s fashion sector
🌱 Sustainable Fashion Trends
77% of global consumers spend more on pre-loved goods
70% plan to continue spending on pre-loved in 2024
Reasons: Save money (62%), save planet (26%), find specific items (25%), cheaper brands (24%)
🔄 Rise of Mixers
Mixers: Combining new and second-hand purchases
Germany: 7% mixers, France: 28%UK: 24%, Italy: 12%, Spain: 10%
Decrease in buyers focusing only on new items
👗 Vinted vs Fashion Giants
Vinted leads over Zara and H&M in Europe
Gaining market share in every European country
How will recommerce reshape the future of fashion?
