🛍️ Shopping Trends
63% bought something from Chinese retailers in the last year.
34% buy monthly, and 10% at least weekly.
🤔 Trust Issues
Only 6.4% of shoppers trust Temu more than Amazon.
Despite this, 48% shopped at Temu in the past year.
17% believe Temu could overtake Amazon globally.
💰 Reasons to Shop
Shoppers are attracted to Temu for various reasons.
53% like the great prices.
31% find the platform easy to use.
29% are drawn by special deals and discounts.
👩 Gender Differences
Survey showed a gender gap in rating Chinese marketplaces.
Women rate Temu, Shein, AliExpress, and TikTok Shop higher than men.
Shein was particularly favored by women.
Why do you think people shop at Temu despite low trust levels?
